G-Star RAW
E-learning
Every season G-Star communicates their guidelines concering the presentation of their stores and clothing. This is called: Visual Merchandise. These hard copy guidelines were being sent to every store per post.
G-Star RAW
E-learning
Every season G-Star communicates their guidelines concering the presentation of their stores and clothing. This is called: Visual Merchandise. These hard copy guidelines were being sent to every store per post.
G-Star RAW
E-learning
Every season G-Star communicates their guidelines concering the presentation of their stores and clothing. This is called: Visual Merchandise. These hard copy guidelines were being sent to every store per post.
The problem
Sending a hard copy of the new visual merchandise to every store worldwide costs G-Star a lot of money. Administrating this process demanded a lot of time. Besides that, the business also struggled with a lack of engagement from the store owners.
The problem
Sending a hard copy of the new visual merchandise to every store worldwide costs G-Star a lot of money. Administrating this process demanded a lot of time. Besides that, the business also struggled with a lack of engagement from the store owners.
The problem
Sending a hard copy of the new visual merchandise to every store worldwide costs G-Star a lot of money. Administrating this process demanded a lot of time. Besides that, the business also struggled with a lack of engagement from the store owners.
The idea
We added an extra part in the G-Star RAW Academy where employees can download the new guidelines. They were also able to print them and send them to their personal mail address. In addition to that, we also added a blog section for inspiration. The design process started with a flowchart of the menu and a prototype model to have a complete overview of all features.
The idea
We added an extra part in the G-Star RAW Academy where employees can download the new guidelines. They were also able to print them and send them to their personal mail address. In addition to that, we also added a blog section for inspiration. The design process started with a flowchart of the menu and a prototype model to have a complete overview of all features.
The idea
We added an extra part in the G-Star RAW Academy where employees can download the new guidelines. They were also able to print them and send them to their personal mail address. In addition to that, we also added a blog section for inspiration. The design process started with a flowchart of the menu and a prototype model to have a complete overview of all features.
The visual merchandise app
The visual design and development was executed by an external agency and supervised by me. Together we developed this part in a native iPad app.
The visual merchandise app
The visual design and development was executed by an external agency and supervised by me. Together we developed this part in a native iPad app.
The visual merchandise app
The visual design and development was executed by an external agency and supervised by me. Together we developed this part in a native iPad app.
My role
For G-star I was responsible the translating the clients requests into an interaction design and prototype. I briefed the visual design to an external agency. The actual implementation of the content and launch of the new feature happened under my supervision.
Activities
- Designing the interaction design. - Developing the prototype. - Briefing the user interface designer. - Responsible for the development. - Testing the application. - Taking care of the implementation.
My role
For G-star I was responsible the translating the clients requests into an interaction design and prototype. I briefed the visual design to an external agency. The actual implementation of the content and launch of the new feature happened under my supervision.
Activities
- Designing the interaction design. - Developing the prototype. - Briefing the user interface designer. - Responsible for the development. - Testing the application. - Taking care of the implementation.
My role
For G-star I was responsible the translating the clients requests into an interaction design and prototype. I briefed the visual design to an external agency. The actual implementation of the content and launch of the new feature happened under my supervision.
Activities
- Designing the interaction design. - Developing the prototype. - Briefing the user interface designer. - Responsible for the development. - Testing the application. - Taking care of the implementation.
A portfolio
is just
a portfolio.
Reach out to get to know me
and what I can do for your business.
A portfolio
is just
a portfolio.
Reach out to get to know me
and what I can do for your business.